Do Web Developers Use Google Web Designer?
Are you wondering do web developers use google web designer? Google Web Designer tool has become the go-to tool for designing websites. Is it worth using Google Web Designers or should you stick to Photoshop?
Google Web Designer (GWD) is part of the google apps suite. GWD offers drag & drop functionality, which allows designers to create their layouts without writing code. In addition, it also provides features such as responsive design, CSS editing, image editing, etc.
While Photoshop remains the standard for graphic designers, GWD is becoming more popular among web developers. This article explores why web developers prefer GWD over Photoshop.
What is Google Web Designer?
GWD is an online application that helps users build HTML pages with ease. It is designed specifically to make creating web pages faster than ever before.
The benefits of using this tool include:
- Drag and Drop – Build your layout using various elements like text boxes, images, buttons, etc.
- Responsive Layout – The browser’s width/height determines how content appears on both desktop and mobile viewports.
- Image Editing – You can edit any type of file on your computer, including JPEG, GIF, PNG, etc., directly from GWD.
- SEO – Optimize your web pages with the help of different options like meta tags, headings, keywords, etc.
- Advanced Features – GWD offers many advanced features like image effects, animation, video embedding, etc.
Advantages of Google Web Designer
Easy to Use
GWD makes building websites quick and easy. You don’t need to learn anything about coding to create a website. All you need to do is load the app, and then customize your layout by dragging and dropping elements. If you want to know more about what each element does, you can click on them.
Compatible With Other Tools
In order to work well, GWD needs to be connected to other applications and services. For example, if you have Google Analytics installed, you will get better insights into your site. If you are using WordPress, you can easily import all your posts, media files, etc.
No Coding Required
You don’t need any programming skills to use GWD. Once you understand basic HTML syntax, you can start working on your project. However, if you want to add some extra customization to your site, you can always look up the documentation.
A major concern when creating a website is ensuring that visitors see your content even though they search for something else. To avoid being buried in search engine results, you will need to ensure that your site contains relevant information. Adding your keywords appropriately will improve your visibility. All you need to know is whether those words appear at the beginning, middle or end of your post or webpage.
When you develop a web page, you may not know the exact screen sizes of your audience. Different people access the internet through tablets, smartphones, laptops, etc. So, you should consider making sure that your layout would adapt to these different devices seamlessly.
GWD offers great support for responsive designs. Using its responsive feature, you can adjust the layout according to the device used. This way, your pages won’t become too small on smaller screens.
It doesn’t matter if you are a beginner or an experienced developer, you can still customize your site with GWD. Instead of having to manually insert certain codes on every page, GWD offers multiple ways to achieve the same goal. For instance, you can define the navigation bar to automatically display on mobile phones.
Free & Simple
If you are just starting out as a freelancer, it might seem costly to invest money in learning how to build a website. In fact, there are several free platforms available online that you can use to create a simple site. If you feel comfortable using GWD, you can try this platform without spending a dime.
Why do web developers use Google Web designer?
- It’s free and easy to use
The most important reason that web developers choose GWD is that they can get started with a website in less than 10 minutes. The process involves uploading your images, adding text, and dragging elements into place. Once done, you can preview your site on any device, including mobile phones and tablets. You don’t need to know HTML or CSS coding to build a website.
- Drag & Drop
One of the best things about GWD is its drag & drop feature. With this, you can easily move around objects like photos, videos, shapes, and other elements. You can even add multiple layers to your designs.
- Responsive Website Design
With GWD, you can create responsive websites. This means that your website will automatically adjust to different screen sizes. For example, if you have an iPhone app, you can make sure that your website looks good on all types of smartphones.
- Create Ads
Another great thing about GWD is that you can create ads for your website. You can either upload existing images or create your own.
- Customize Content
You can also add features such as a video gallery, map, FAQs, testimonials, and more. With this, you will be able to change the look and feel of your website depending on what kind of content you want to show.
How important designs when building a website?
Design is one of the key aspects of a successful website. At first glance, it seems like a very simple concept. However, the truth is that design goes beyond the appearance of your site. Apart from aesthetics, design affects user experience (UX).
- Better User Experience More conversions
- Boost your SEO rankings
- Increase engagement rate
- Improve conversion rates
- Gain trust and authority from previous customers
- Simplify the task of your users
This was really helpful because now I knew why he chose to work on the UX rather than the design of his website.
- Better User Experience
According to a report by Statista, people spend 4 hours each week searching for information online. That means that you have plenty of time to attract them to your website. Imagine if your visitors only spent 2 seconds looking at your website before clicking off. Can you imagine the impact it would have on your sales and revenue?
- Boost Your SEO Rankings
When people search for products or services online, they usually start their search using keywords. If you want to rank high in organic searches, then you should optimize your website based on these keywords. Since there are over a million websites out there, everyone is trying to find ways to achieve higher rankings. One way to do so is through proper website design.
- Improve Conversion Rates
Your goal is not just to google drive traffic but to convert those visitors into leads and eventually customers. In order to accomplish this, you need to understand how your audience behaves and what motivates them. Only once you gain that insight will you be able to improve your website design to fit your target market.
- Gain Trust And Authority From Previous Customers
People generally don’t buy from unknown brands. According to Market Samurai, only 20% of consumers go all the way during checkout after visiting an e-commerce site. On the other hand, 64% abandon shopping carts after viewing an average of 5 pages.
Now, think about what happens when someone visits your website for the first time. Do you think they’ll stay around long enough to make a purchase?
Of course not! They’ll quickly leave the website without making any purchases. So, if you want to increase conversions, you have to provide a good user experience.
- Simplify The Task Of Your Users
Lastly, it’s easier for your users to navigate when your website has a clean layout. No matter whether it’s mobile devices, tablets, laptops, desktops, or TV – every device has its own screen.
Therefore, if your visitor wants to move between two sections of your website, he or she needs to scroll up and down. This can cause confusion and frustration among your visitors. To avoid this problem, you should always keep your navigation clear.
Can anyone use Google web designers?
Yes, anyone can use Google web designer. It doesn’t require technical knowledge nor does it cost anything. All you need is an internet connection and a computer with basic software installed. After installing the program, you’re ready to create your very first website.
You simply drag and drop elements onto the canvas. Then, you can customize everything including fonts, colours, backgrounds, text styles, and more. However, this isn’t as easy as it sounds.
There are numerous things that you need to know about creating a great website. Read our article and discover some vital tips that will help you get started right away.