Meliora Projects a planning consultancy rebuilt to rank.
Meliora Projects is a NSW development and town planning consultancy. They came to us in 2025 after another agency, and we rebuilt the whole website on WordPress with custom PHP, sorted the branding and conversion, and took over their SEO and AEO. The site now ranks number one across its core planning services and is cited in Google's AI Overviews.
The work in short.
The client
Meliora Projects handles statutory planning, social impact assessment, rezoning and development applications across NSW, from offices in the Hunter and Sydney. Their name is Latin for 'towards better things'.
What we did
We took over from their previous agency and rebuilt the entire website on WordPress with custom PHP, nailed the branding and conversion path, then took the reins on their SEO and AEO.
Where it stands
Number one for its core planning searches, cited in Google's AI Overviews, and showing in the local map pack across the regions it serves, with close to 190 keywords inside Google's top ten.
Seen where your customers search.
One site, seen everywhere your customers look — Google Search, AI answers and local results.
Google Search
Ranking number one for the planning services that win work, from social impact assessment to town planning consultants.
AI answers
Cited as a source inside Google's AI Overviews, so Meliora shows up in AI-written answers on planning and assessment.
Local & NSW
Showing in the local map pack across the regions they serve, so developers and councils nearby find them first.
Ranking where it counts.
Live organic rankings, Australia (SE Ranking).
A closer look.
Everything in the build.
- Full website rebuild on WordPressWe took over from the previous agency and rebuilt the whole site on WordPress with custom PHP, so it is fast, flexible and fully theirs.
- Branding done rightA clean, credible brand that suits a senior planning consultancy and builds trust from the first click.
- Conversion rate optimisationA clear path from landing on the site to making an enquiry, so more of the right visitors get in touch.
- SEO that owns the core searchesOngoing SEO that has Meliora ranking number one for its most important planning and assessment searches.
- AEO for AI answersContent and structure that gets Meliora cited in Google's AI Overviews, so it appears in AI-generated answers too.
Looks right on mobile.
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