Pause Cosmetic Skin Clinic a skin clinic ranked, converting and compliant.
Pause Cosmetic Skin Clinic is a Townsville skin and cosmetic clinic. Linda came to us to boost her SEO, and we have more than tripled her search performance, ranking her for high-converting treatment searches, getting her cited in Google's AI Overviews, and keeping the whole site aligned with strict TGA advertising standards.
The work in short.
The client
Pause Cosmetic Skin Clinic is Linda's Townsville skin and cosmetic clinic, offering skin treatments, injectables, microneedling, HIFU, dermaplaning and massage.
What we do
We boosted her SEO and AEO and more than tripled her rankings, and we continually optimise, change and update the website, always kept to TGA advertising standards.
Where it stands
Ranking number one for high-converting treatment searches, cited in Google's AI Overviews, and top of the Townsville map pack, with close to 100 keywords inside Google's top ten.
Seen where your customers search.
One site, seen everywhere your customers look — Google Search, AI answers and local results.
Google Search
Ranking for the treatment searches that actually book appointments, from injectables to skin and massage services.
AI answers
Cited as a source inside Google's AI Overviews, so the clinic shows up in AI-written answers on skin and rejuvenation treatments.
Local Townsville
Top of the local map pack and Google Business results across Townsville, so nearby clients find the clinic first.
Tripled and climbing.
Organic keyword rankings have more than tripled year on year (SE Ranking, AU). Volumes shown elsewhere are monthly Australian searches.
A closer look.
Everything in the build.
- SEO that more than tripled her rankingsOngoing SEO that has grown the clinic from a handful of rankings to close to 100 keywords inside Google's top ten.
- Top high-converting treatment keywordsWe target the searches that turn into bookings, ranking her number one for services like lymphatic drainage, microneedling, HIFU and dermaplaning.
- AEO for AI answersContent and structure that gets the clinic cited in Google's AI Overviews, so it appears in AI-generated answers too.
- Local SEO across TownsvilleLocal optimisation that keeps the clinic at the top of the Townsville map pack for treatment searches.
- Always kept to TGA advertising standardsCosmetic and injectable advertising is tightly regulated in Australia, so we continually review and update the site to keep it aligned with TGA requirements.
Looks right on mobile.
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