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Sege Seats transport seating, ranking #1 nationwide.

Sege Seats makes bus, coach and truck seating shipped to 40+ countries. We built their website in 2017 and have run it ever since — ongoing maintenance plus an SEO and AEO campaign that now has them ranking at the top for their core seating terms and cited in Google's AI answers.

Built withWordPress
Date built2017
Project typeWebsite, SEO & AEO
Sege Seats website designed by Nifty Websites Australia
The project

The work in short.

The partnership

We built the Sege Seats website back in 2017 and have looked after it ever since on an ongoing maintenance agreement — kept fast, current and secure.

SEO & AEO

A long-running campaign targeting the bus, coach and truck seating terms buyers actually search, structured so the content is picked up by Google's AI answers.

The result

Top rankings across their core seating terms, hundreds of keywords in Google's top 10, and citations in AI Overviews.

The results

Ranking where it counts.

#1'truck seating' — 390 searches/mo
Top 3'bus seats' — 320 searches/mo
900+keywords in Google's top 10
AIcited in Google AI Overviews

Live organic rankings, Australia (SE Ranking).

See the work

A closer look.

Sege Seats homepage design
What we delivered

Everything in the build.

  • Website design & build (2017)A professional site for a global transport-seating manufacturer.
  • Ongoing maintenance agreementUpdates, security and support since 2017 so the site never goes stale.
  • SEO campaignTargeting bus, coach and truck seating searches across Australia.
  • AEO / AI answer optimisationContent structured to be quoted in Google's AI Overviews.
  • Ranking content & product pagesGuides and product pages that rank and convert.
See our web design and SEO
On every screen

Looks right on mobile.

Sege Seats website on mobile

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